Ice Cream Business:
What are You Selling?
The all important question for your ice cream business is:
What are you selling?
What am I selling? Uh…Ice cream? Yup! But let’s get specific…and creative! Keeping your target customer and your business’ unique character in mind, you must determine what products best fit into your business plan.
Here are some examples of products you may want to offer.
Hard and Soft Ice Cream
- Ice Cream Cones
- Dipped Ice Cream Cones
- Sundaes
- Banana Splits
- Parfaits
Toppings
- Sprinkles
- Nuts
- Crushed Cookies
- Chocolate Bar Bits
- Chocolate Sauce
- Strawberry Sauce
- Butterscotch Sauce
- Carmel Sauce
- Cherries
- Pineapple
- Milkshakes
- Ice Cream Floats
- Slushies
- Smoothies
- Soft Drinks
- Coffee
Novelties
- Popsicles
- Ice Cream Bars
- Ice Cream Sandwiches
Gifts
- Shirts
- Hats
- Ice Cream Bowls
- Ice Cream Scoops
- Toys
Other Food
- Chips
- Cookies
- Brownies
- Pie
- Cake
- Hot Dogs
- Hamburgers
Besides just tailoring the items you sell to your target audience, let your creative juices flow and change the names of your products and flavors to fit the theme and character of your business.
Classy names for a business targeting professionals. Fun and exciting names for a business targeting young kids.
When everything within your business is targeted toward a unified theme, then you will create a memorable ice cream experience for your customers…and they’ll be coming back for more!
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